COVID-19: Fast Signage and Marketing Needs for Businesses in Raleigh
The COVID-19 pandemic has forced us to live our lives differently than we have in the past. What used to be a spontaneous date night at a local restaurant or a quick trip to a local shop is now a carefully and cautiously planned visit needing masks and hand sanitizer. We have to move slower and consider if our favorite neighborhood spot is taking measures to help keep everyone safe.
Our local government is considering the numbers and making recommendations for our local businesses to cautiously reopen. Be sure to review the city of Raleigh guidelines here. Shops and restaurants will want to be sure they are taking steps to keep their staff and clients safe. An increased need to avoid contact with other humans will present challenges for businesses that previously encouraged social gatherings.
Having visual cues like signs and floor graphics will help your patrons to understand you’re doing your best to keep everyone safe from contracting the corona virus.
COVID-19 Graphic Needs
Make sure your Raleigh Business is following guidelines
6 feet space Floor Graphics
COVID-19 Information Online
Eating out means paper menus, partitions and nervous smiles behind masks
It’s no secret that people have missed their favorite Raleigh restaurants during the stay-at-home orders. With restrictions lifting and people testing the waters by eating at their favorite local eateries, restaurant owners are tasked with providing a safe environment. A COVID-19 dining experience might include more space, less seats, paper menus, disposable plates and cups, dividers, and nervous staff and patrons.
Raleigh restaurant owners will need to rethink the customer experience. Signs posted at entry ways could include some of the following points:
- Stay home if you have a fever or feel sick
- Wash your hands or use hand sanitizer upon entry
- Limited capacity
- No parties over X
- Limited menu
- Face coverings required
- Disposable cutlery, cups and plates
Let The Design Booth help you navigate this “new norm”. We can design custom floor graphics, guideline signs and posters, sidewalk signs, paper menus and more.
Signs and Banners
Are you open? Closed? Take-out only? With the city of Raleigh essentially shutting down during the global pandemic, people are unsure who is open and who is closed. Help your customers with a roadside sign or banner. An outdoor sign can be a good way to catch the attention of those passing by.
A simple design conveying an impactful message will get the attention and let people know you are open for business. The Design Booth can help you make a sign that is eye-catching and attractive.
Your Online Presence
This pandemic has made many in the Raleigh community choose to order online instead of going to a brick-and-mortar. For local businesses and restaurants this can be a challenge if your website hasn’t been set-up to receive orders or if you don’t update your website regularly.
A regular email campaign is a good way to keep your clients informed. Build up some excitement about reopening with a series of emails.
While you navigate the intricacies of conducting business during a worldwide health crisis, let The Design Booth get your online presence in order. Whether you need someone to handle website updates, need a website refresh or need a new website all together, we are here to help you through it.
COVID-19 Marketing in Raleigh
As businesses and restaurants start to open back up, good communication is essential. With over 20 years of experience, The Design Booth can help you navigate all your marketing, communication and design needs in a COVID-19 world. To discover more about what The Design Booth does and how we can help you give us a call or send us a message today.